PPC (Pay Per Click)

What is Pay Per Click Management?

Pay Per Click Management, Mostly known as PPC, refers to a model of internet marketing in which advertisers pay a fee every time one of their ads is clicked by the user. Commonly, Advertiser pays a publisher(search engine, website owner) when their particular ads is clicked. While doing PPC Keyword Research, Landing Page, and Quality rating of google score is important for successful PPC campaign. In case of Pay per click(PPC), The better the ad, the greater the click-through rates and lower the costs. Pay-per-click is calculated by dividing the advertising cost by the number of clicks generated by an advertisement.

Basics of Pay Per Click (PPC) Management

Keyword Research

PPC Campaign is built around your keyword research. Keyword Research helps advertisers to refine their PPC keyword

list & grows traffic.

Google Adwords

Google AdWords platform enables businesses to create ads that appear on Google’s search engine and other Google properties.

Quality Landing Page

Creating optimized landing pages with persuasive, relevant content and a clear call-to-action, tailored to specific search queries.

The Benefits of PPC Advertising

The most popular PPC advertising platforms are Google Ads, Microsoft Advertising, and Facebook Ads, however, given the volume of searches and number of options, Google is by far the most valuable for any PPC campaign.

PPC ADS REACH TO TARGET AUDIENCE
PPC ADS HELPS TO GAIN LEADS
PPC HELPS TO GROW ROI
PPC ALLOW FOR RETARGETING

"Paid Search is a sophisticated, intent driven, core form of advertising. We manages a huge range of PPC campaigns across different verticals, with global reach, and as part of cross-channel strategies."

We Are Here To Help You, Frequently Ask A Question for PPC

We understand you may have lot of question regarding Pay Per Click(PPC) for your business. You can contact us for any kinds of query.

1. HOW EFFECTIVE IS PPC ADVERTISING?

Ultimately, pay-per-click marketing is good for everyone: It’s good for searchers – Research indicates that searchers click on paid search ads more often than any other form of digital advertising.

2. WHAT IS THE DIFFERENCE BEWTWEEN SEO & PPC?

When it comes to SEO, You can get first page positions if your web site is optimized for search engines Whereas, In PPC You can get your ad on the first page by paying a higher cost per click (CPC)

3. WHAT ARE THE TYPES OF PPC?

Types of PPC Marketing includes: Paid Search Marketing, Display Advertising, Retargeting PPC Advertising etc.